Managing your organization's brand with the SharePoint brand center (2024)

The SharePoint brand center introduces a central location for your organization to manage and create brand assets for Microsoft 365. The new Brand center brings together the power of your organization asset libraries and your organization's brand assets to create and manage product application of your brand into Microsoft 365 products.

SharePoint brand center

Our new SharePoint brand center provides an easy-to-use location for your brand managers (individuals responsible for your organizations brand) to create and manage from a single location. While today's brand center is primarily focused on SharePoint and Viva Connections, we are excited to be working with multiple teams across Microsoft 365 to integrate their services for organization brand with the brand center and will share a bit more on this topic in this document.

Features and capabilities mentioned in this blog post, aredemonstrated in the following videowith Cathy Dew(Microsoft) andVesa Juvonen(Microsoft).

Manage your organization's brand assets

The Brand center is setup to allow easy management of your organization assets that will be available across Microsoft 365 in one location while also providing a location to create product specific brand application scenarios. The first of these organization assets to be supported in the brand center are brand fonts and brand colors.

Brand fonts

Manage your organization's brand fonts using the brand fonts library in the SharePoint brand center. As a brand manager uploads your font files into the brand fonts library you will be able to manage which fonts are available in picker experiences. Fonts can be used to define and showcase your brand's expression.

Brand fonts in the SharePoint brand center

Learn more about brand fonts.

Brand colors

Manage your organization's brand colors using the brand color list in the SharePoint brand center. As a brand manager, you can create a list of your brand colors that will be available for picker experiences. Brand colors can be utilized to customize and add personality to your content and experiences.

Add your brand colors in the SharePoint brand center

Learn more about brand colors.

Brand images

Images and logos can provide the context, definition, and identity of your content to align with your brand. By utilizing Organization Assets Libraries brand managers can provide the images to help anyone in their organization create content that will reflect the values and beliefs of their brand.

Organization assets library for enterprise images

Learn more about setting up organization asset libraries

SharePoint and Viva Connections Branding

Font packages

Once you have uploaded your organizations brand fonts into the SharePoint brand center, you will be able to create a font package that can later be applied to your SharePoint sites and Viva Connections desktop experiences. A font package contains the configuration of how you want your fonts to be utilized within your content.

Font packages in the SharePoint brand center

Microsoft has provided a set of 8 font packages that can be used without uploading custom fonts into the Brand center to transform your sites and experiences.

You can include 2 font families into your font package and then select 4 font styles to assign to the font package slots. Headline, title, content, and interactive will determine which fonts and styles are used in your content.

SharePoint includes custom font support for the following areas (September 2024):

Viva Connections includes custom font support for the following areas:

You can also utilize custom fonts in your custom solutions using SharePoint Framework.

Learn more about font packages.

Themes

Using color can transform the look of your sites and experiences and we are excited to introduce a new way to create and manage themes within the SharePoint brand center. You can use this new tool to create your organization's themes without needing PowerShell. Any existing themes created in your tenant via PowerShell will remain available and manageable with PowerShell.

Theme creation in the SharePoint brand center

Creating themes in the SharePoint brand center will make these themes available for your organization to use in the Change the look experience.

Learn more about themes in SharePoint and Viva Connections.

PowerPoint branding

Copilot in PowerPoint using your organization's brand library

When working with Copilot and PowerPoint you have two options to utilize your organization's brand content in your presentations.

By using Copilot with your organization's branded templates, you can create presentations that look tailored for your information. Copilot will try it's best to create beautiful presentations with your content, but by following the best practices outlined in the linked documentation you will have the best chance to be successful.

Your organization's available templates

Learn more about using organization brand templates with Copilot and PowerPoint

Once you have a presentation or if you are creating a presentation on your own and would like to use your organization's images you can also make use of Copilot to select images. With a few simple steps, you can ask Copilot to find images from your organization with a simple conversation.

Copilot chat for enterprise images

Learn more about enterprise images with Copilot for PowerPoint

Clipchamp branding

Brand kits in Clipchamp

Learn more about brand kits in Clipchamp.

We look forward to seeing what you create with the SharePoint brand center and your organization's brand assets across Microsoft 365.